This dissertation focuses on the design of Hermès boutiques around the world, and in particular their ability to adapt to the countries in which they are located, by using traditional techniques and materials with a responsible and sustainable approach. It is also important to explain how these boutiques nevertheless remain faithful to the Hermès style, following certain brand motifs such as a specific mosaic on the floor, an “Ex-Libris” seal behind the entrance doors and a decorative geometric pattern used on the ceiling or façade.
